Desktop Superbanner
- Description
Placed in the immediately visible area of the website, this advertising format offers plenty of space to creatively implement advertising content.
- File size
200 kB initially, max. 4 MB in second load (polite load)
More information about the various load stages can be found in our HTML5 Guidelines.
- Visualization
- Delivery forms
- HTML5, GIF/JPG, JavaScript-Redirect, PNG/JPG
- Redirect/Tracking requirements
IAB TCF:
All URL-based components of an advertising medium (e.g. redirect, pixel tracker) must contain the IAB macro gdpr_consent=${GDPR_CONSENT_XXX} to process the TC string, where XXX is the numerical vendor ID according to the global vendor list of the IAB.
Example:
Pixeltracker without IAB macro of a vendor with ID 123:
http://vendor-a.com/key1=val1&key2=val2
This Pixeltracker incl. IAB macro:
http://vendor-a.com/key1=val1&key2=val2&gdpr_consent=${GDPR_CONSENT_123}More Information: here
- Default format
728 x 90 px
Site specific sizes are available upon request.
- Lead time
3 working days
- Delivery
- Downloads
- HTML5 Guidelinespdf - 302 KBTracking Guidelinespdf - 103 KB
- Last updated
- 28. Juni 2022